2018 Ford Motor Company – Salute To Dealers
Salute To Dealers is a Ford Motor Company initiative that identifies and honors Dealer Principals who reach out to improve the lives of those in need. Each year, as a group, they provide support for an overwhelming number of worthy causes.
For the 2018 program, Edsel B. Ford II, a member of Ford’s Board of Directors, will recognize six dealers for their outstanding humanitarian and community work at a reception on March 22nd, preceding the annual National Automobile Dealers Association Convention in Las Vegas, Nevada.
Versacom handles the research, editorial and production for all video program elements, collateral and dealer materials as well as onsite event logistics, support and coordination.
Our credentials and experience, as well as our unique understanding and appreciation for humanitarian and community outreach, make us particularly well suited to partner with Ford Motor Company on this important initiative.
This is the 11th consecutive year Versacom has worked on the Salute To Dealers program.